Open Market OM-TransactÖ

The transaction management system for secure Internet commerce.

The Internet is a revolutionary medium for doing business in the Electronic Age. As everyone from the Fortune 500 company down to the corner flower shop rushes to stake their territory in this brave new world, a major obstacle has become clear: there are no rules in this unsecure, chaotic environment. For Internet commerce to flourish, there is a need for trusted entities -- such as banks, financial processors, telecommunications firms, publishing firms, and other large companies -- to step in and set the rules of the game so that buyers and sellers can come together and securely transact business on the Internet and the World Wide Web. OM-Transact provides the back-office infrastructure to deliver on the vision of commerce on the Internet

Move up the value chain

OM-Transact gives large companies the ability to move up the value chain by offering innovative services to their business and consumer customers. Companies can move beyond providing commodity services, such as access to static content, and begin to offer higher value services, such as Internet-based transaction processing, automated sales tax and shipping charge calculations, record-keeping, and much more. Companies who take advantage of this unique opportunity to offer these higher value services will stay ahead of the competition and build a sustainable competitive advantage by deepening their relationships with their customers.

Unique distributed architecture

OM-Transact is built with a unique distributed architecture -- separating content servers from shared services (see diagram). With this design, companies have a flexible, extensible, and scalable architecture that allows a separate focus between the content and the transaction infrastructure. This elegant separation of the ôback-officeö OM-Transact from the ôfront-officeö content servers means that as new capabilities and service offerings are conceived and deployed -- such as new payment protocols or international tax calculation -- they need to be implemented just once and then are instantly available to all content servers and buyers across the World Wide Web. With the pace of change moving so rapidly in this emerging medium, it is critical that an architecture be one that will grow with you and not constrict your ability to react quickly in the evolving marketplace.

Core elements:

Additional elements:

⌐Open Market, 1996. All rights reserved. OM-Transact is a trademark of Open Market, Inc. All other tradenames and trademarks are registered and the property of their respective holders. Specifications are subject to change without notice.

Extra info for another page OM-TransactÖ enables a large corporation to deliver on the vision of commerce on the Internet: ╖ Offer Internet commerce services -- such as secure credit card processing and customer service facilities -- to business and consumer customers ╖ Build an Internet marketplace or mall environment, offering value-added services to numerous merchants ╖ Leverage the electronic medium to deepen relationships with business and consumer customers ╖ Manage business-to-business transactions ╖ Construct a high-performance, scalable transaction platform that can meet the demands of high- volume Internet commerce ╖ Become a leader in Internet commerce -- today!